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Education Resource: Gender Roles in America
Gender Roles in AmericaSuggested Age Group: Middle School to College
Do you know a mother who also works? Do you know anybody with a "Stay at home dad? Is this something you see often or not? Give a brief opinion. After having viewed "It's a living", do you think women's roles in society have changed since that time? Why or why not? After having viewed some of the classic commercials, try to think of ways that these commercials defined gender roles. Can you think of current commercials that either do the same thing or are completely different?
It's A Living: Sally, Terri, DawnSuggested Clip Times: Full Video, 29 minutes Theme: Various Roles of Women in 1970s Description: 1976 video of three women and their differing perspectives on life in America. Classic Commercial Collection #1Suggested Clip Times: Select various commercials based on time and interest Theme: Commercials and prescribed gender roles Description: This video has 63 minutes of classic commercials. Browse the chapter selections to view a specific commercial. |

